Premium Carrot
Package Design for Premium Carrot
October 2011
7 posts
“Win first, fight later”
—Yamamoto Tsunetomo
Gingko leaf-it-stickers
Ginkgo leaf stickers by Korean designer Sangwoo Nam.
Kern me
Your mission is simple: achieve pleasant and readable text by distributing the space between letters. Typographers call this activity kerning.
The Glory of a Ginkgo Leaf
The Ginkgo tree is a phenomenon, an object of veneration, a sacred tree of the East, a symbol of unity of opposites, by some seen as a symbol of changelessness, possessing miraculous power, bearer of hope and of the immeasurable past, a symbol of love. Because of all its properties it is associated with longevity.
Artists have long been inspired by the aesthetic charm of the Ginkgo and its leaves.
Since ancient times the tree has been planted in China and Japan in temple gardens, also near shrines and castles, due to veneration, its protection against fire, seeds and beauty.
Ginkgo trees have a symbolic meaning in Confucianism because Confucius (551-487 BC) is said to have loved reading and pondering and teaching his disciples under a Ginkgo tree.
Sumo wrestlers know the oicho or big-ginkgo hairstyle. In the 18th century the whole hair came to be tied on the crown to make it like a big Ginkgo leaf and the tip of the topknot was also shaped like a Ginkgo-leaf. This style can still be seen today. The o-icho-mage is the hairstyle only top division wrestlers are allowed to wear. It also protects wrestlers from head injury in case they fall.
LJUSA, the hand-powered flashlight
No batteries needed. Dazzling red color. Inspiring design. This is my new hand-powered flashlight I bought from IKEA today. Here are the designer thoughts…
“When I designed LJUSA hand-powered flashlight I wanted to give it a unique, fun look and a form that fits comfortably in a child’s hand. I also thought about how children often forget to switch off the light when they use flashlights and parents have to change batteries all the time. The good thing about LJUSA is that it doesn’t need batteries! It’s easy for children to charge on their own by just winding the handle - and the energy is stored inside. What I like most about it is that it inspires children to think about where energy comes from - and how important it is we save it.”
Designer Anna Efverlund
